The Story

WHO WE ARE FR FR

Not everyone waits for a degree to chase dreams. Some start building before the world’s even watching.
D. Lalith Raj, the founder of Ohhdank, always had that entrepreneurial spark the kind that doesn’t wait for the “right time.” Back in 11th grade, while most were still figuring life out, Lalith locked in his dream to become a business owner. By his second year of college, that dream turned into Ohhdank. Alongside his sibling and childhood friend, he co-founded the brand not just to sell clothes, but to create a movement. Lalith is the driving force, the one who made the vision real and keeps the hustle alive every day.

D. Sunil Raj, Lalith’s brother and childhood ride-or-die, is the one crafting the drip. As the designer behind all of Ohhdank’s collections, Sunil doesn’t just follow trends — he bends them. His designs speak loud, bold, and raw just like the streets that inspired the brand. Every piece reflects his deep love for street culture and his obsession with quality. Sunil brings the mood, the color, the edge and makes sure Ohhdank never blends in.

A. Sabeer, childhood homie to both Lalith and Sunil, is the eye behind the vibe. He’s the one capturing the essence of Ohhdank through shoot videos and fire product photography. Sabeer doesn’t just take pictures — he tells stories. His creative direction turns every lookbook and drop into something cinematic. Whether it’s a quick reel or a full-blown campaign, he’s the guy making sure the world sees Ohhdank exactly how it’s meant to be seen.

Ohhdank isn’t your average streetwear label! it’s a culture, born from the grit and grind of everyday streets and built on brotherhood, ambition, and pure energy. We’re here for the ones who wear their story, who live loud, and who aren’t afraid to stand out. Every drop is designed to be unapologetic from bold graphics to raw silhouettes, we’re setting the tone for what’s next in Indian streetwear.